Drew G. suggests adding a specific P.S. line to newsletters to increase reader sharing and subscriptions

Your newsletter readers are your growth team. 👉 Turn one reader into three with one free line: Most newsletter writers chase ads, posts, and partnerships. Readers finish an issue, close the tab, and move on. I used to leave sharing to chance. If readers enjoyed an issue, I assumed they would forward it. Most did not. Then I added a P.S. at the bottom: “Know someone who’d love this? Forward it to them. If someone forwarded this to you, welcome. Subscribe here: [link].” This line does two jobs. 👉 It asks each reader to recruit one person. 👉 It gives every forwarded copy a path to subscription. Your readers know neighbors, parents, and business owners who care about the same town. They need a prompt to share. This approach saves you from paying for attention before testing word of mouth. Add the P.S. to your next issue. Track forwarded traffic and subscriptions for four weeks. One line. No ad spend. More readers bringing readers.