WHAT THE CLIENT ASKED FOR
BrightPath Consulting is hiring an Advertising Copywriter on behalf of their client to develop persuasive advertising and promotional content.
💼 Advertising Copywriter 🏢 Hiring on behalf of our client 📍 AA Bole Medhanealem About the Role We are looking for a creative and motivated Advertising Copywriter to develop persuasive advertising and promotional content that attracts customers, promotes products and services, and supports sales growth. The ideal candidate should have strong writing, research, and communication skills in both Amharic and English. 🔹 Key Responsibilities ▪ Write advertising and promotional content for digital platforms, websites, blogs, publications, broadcast media, and print media. ▪ Develop compelling sales letters, bulletins, speeches, and other marketing materials. ▪ Conduct research to identify product benefits, customer needs, market trends, and effective advertising approaches. ▪ Generate creative content ideas and prepare well-structured copy for review and approval. ▪ Revise and improve written materials based on feedback and project requirements. ▪ Optimize advertising content to reach target audiences and support sales objectives. ▪ Collaborate with Graphic Designers to develop supporting visuals and illustrations. ▪ Communicate with clients and internal teams to understand content requirements. ▪ Perform other related duties as assigned by the supervisor. Personal Qualities ▪ Creative, motivated, and detail-oriented. ▪ Good time management and organizational skills. ▪ Able to work independently and collaboratively. ▪ Strong research, communication, and multitasking abilities. 🎯 Required Qualifications and Experience Education: ▪ Bachelor’s degree in Communications, Journalism, English, Marketing, or a related field. Experience: ▪ At least 2 years of experience in advertising or content writing, preferably in an advertising agency or media organization. Required Skills and Competencies ▪ Excellent written and verbal communication skills in Amharic and English. ▪ Strong writing, editing, and proofreading skills. ▪ Familiarity with content management systems such as WordPress, Joomla, or Wix. ▪ Understanding of social media trends and digital advertising platforms. ▪ Ability to conduct research and develop persuasive advertising messages. 📊 Key Performance Indicators (KPIs) ▪ Quality, creativity, and effectiveness of advertising copy. ▪ Timely delivery of assigned content. ▪ Alignment of content with brand guidelines and campaign objectives. ▪ Contribution to audience engagement and marketing campaign performance. 🎁 What We Offer ▪ Attractive salary and other benefits based on company policy. 📩 How to Apply Interested and qualified applicants are invited to apply by sending their CV and relevant writing samples or portfolio to: 📧 [email in the post] Use email subject: 'Advertising Copywriter' Or send your application via inbox.
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