WHAT THE CLIENT ASKED FOR
Atlas Cosmetics Distribution needs a brand identity design that tells their brand story and wins over their target audience.
I got a AI generated Logo and was asked come up with something both different and Unique!! Gold gradients. 3D metallic effect. The kind of logo you get when you type "luxury cosmetics" into an image generator and hit enter. Looked expensive. Meant nothing. Atlas Cosmetics Distribution is a Barcelona based company bringing premium natural beauty brands from Morocco, Algeria and the Mediterranean into the Spanish market. They needed to sit next to Aesop and Rituals and not blink. So everything the AI version was doing, we undid. No gradients. No metallic effects. No leaves or drops or any of the obvious stuff. Just a wordmark with one idea built into it. Do you need a Brand Identity Design that tells your Brands story while winning over your target audience? Am a DM away
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